Got a parcel to return from Spain? Never mind the cost, what about convenience?
E-commerce is growing in Spain, which is good news for global e-tailers. But it’s convenience over cost that drives consumers to buy online – so what does that mean for parcel returns back to the UK?
E-commerce is progressively becoming more popular throughout Europe and playing a much larger role in the economy. Spain is one such example, where e-commerce spending made up nearly 6% of the country’s GDP in 2022, and forecasts suggest this will continue to rise until 2027 at least.
Two of the main reasons that consumers cite for purchasing online is convenience and affordability. However, it seems that convenience is the leading factor behind the decision-making process. Spanish e-commerce consumers appear to be driven by the availability of direct home delivery, combined with the ability to shop anytime, anywhere.
Should I offer a returns service for my Spanish customers?
If convenience is important to your customers when purchasing your product, then you can bet your boots that easy returns will be important too. If the returns process is too long, customers are likely to give up. If so, they may keep their unwanted items, but they may never purchase from you again.
Having a loyal customer base is one of the most valuable assets an e-commerce company can have. Loyal customers spend an average of 67% more per purchase than new customers, so it’s worth going the extra mile to keep them happy. The best way you can do that is by providing a simple returns solution. It might cost you money (not as much as you think – but we’ll get onto that later), yet it is a wise investment when it comes to customer retention.
What should I think about when establishing a returns service from Spain back to the UK?
The ideal scenario is that your customers will want to come back to you again and again. By making returns easy you make customers more comfortable about buying from you – because they know they can easily return it if it doesn’t meet expectations. To make returns as easy as possible, you should provide clear instructions on how to return items to provide reassurance. You will also want to consider using an online portal where customers can easily request a return or exchange without having to speak to a customer service representative.
Creating a consistently branded experience for returns will ensure to keep things simple. If customers are redirected to a third-party site that looks nothing like yours, they might worry they have made a mistake, or worse, question your integrity. Ensuring that the portal seamlessly blends with your site will go a long way to ensuring brand confidence and preventing distraction.
Sounds good, but what about the costs? How much to return a parcel from Spain to the UK?
There’s no getting away from the fact that returns will cost you money, so we understand that any way you can make a saving in this area will be a bonus. Unlike the large shipping companies, SAMOS is able to be more flexible and agile in our approach to returns. That means, we can keep costs down. For example, you can return a parcel from Spain back to the UK that weighs under one kilo, for as little as £14.70. For more prices on specific weights and sizes, contact us today.
How can SAMOS help return my parcel from Spain back to the UK with ease?
SAMOS Returns is a fully managed returns service that is easy to use. We manage all your returns through our portal, which integrates simply with your website and shopping platforms and looks and feels like it is all taken care of in house, by your business. We designed our portal based on extensive research conducted with our e-commerce customers. When we asked them what they valued most from a returns service, the words simplicity and cost transparency kept cropping up again and again. Like Spanish customers, it seems our customers like to keep things easy too. That’s why we designed our service to be easily integrated, simple to manage and fully transparent at every stage. Convenient for you and for your customers.
If you are interested in convenient and cost effective returns from Spain or anywhere else in the world, get in touch with SAMOS today.
