E-commerce, SAMOS and Norway [SAMOS e-commerce LTD](/)Open main menu Search Services Pricing Resources Blog [ Login ](https://connect.samos-e.com/login) Norway, e-commerce and logistics ================================== Selling your online items to customers in Norway is a smart move ------------------------------------------------------------------ With a wealthy, tech-savvy population that embraces international e-commerce, Norway is one of the best countries in Europe for expanding your online store. Keep reading to compare parcel delivery options, learn about import costs, and explore why Norway is an ideal market for selling everything from fashion and car parts to furniture, cosmetics and more. ![Image of Norway's Oslo Opera House](/build/assets/no-D84v71nT.svg) Why ship to Norway? --------------------- Selling in Norway can be hugely rewarding for growth-minded e-commerce businesses. Norway boasts a highly mature digital market, with an active online population and a strong demand for international products. Although Norway’s population is relatively small at 5.63 million [1](#ref1), its vast landscape — spanning more than 385,000 square kilometres [2](#ref2) — makes distance commerce essential. Whether you’re sending parcels to Oslo, Bergen, Stavanger, or Trondheim, reliable and fast delivery is crucial. ### Did you know? The average per capita e-commerce spend in Norway is €2,789 — well above the European average of €2,186. [3](#ref3) - 13.22bn EUR Online retail revenue - Clothing Most purchased product category \[Stats taken from: \] The e-commerce landscape ------------------------ The overall population of Norway is tech-savvy, well-educated, and possesses a high purchasing power. There is a 98% internet penetration rate in Norway [4](#ref4), which means nearly all the population is online. A large portion of them are regular and active online shoppers. The market is active and large, offering substantial potential for online merchants. It is also competitive, making a strong unique selling point (USP) essential for standing out. Norwegians are highly receptive to international websites and a large proportion of online consumers shop from abroad. Above all, Norwegians tend to seek high-quality products and services. Opportunities ------------- In Norway, electronics generate the highest online sales, however, it is not the most purchased product category online – fashion is. Well over half of online shoppers bought clothes in 2024, and about two-fifths bought shoes. [5](#ref5) Shopping on mobile phones has become an increasingly popular way of purchasing items online. It is estimated that by 2028 mobile shopping will account for nearly 43% of all online sales. The primary driver for these sales is the younger demographic aged between 18 and 34 years old. [6](#ref6) By 2027, the estimated online market is forecast to reach 14.6 billion euros. [7](#ref7) Logistics ----------- Because Norway already has a sophisticated and efficient e-commerce industry, to compete you will need to be able to offer cost effective and timely local shipping options. An international parcel delivery specialist will help you to ensure a reliable and competitive service. See SAMOS’ [rates and delivery times here](/pricing/samos-shipping-rates). ![Shipping box](/build/assets/box-2-DAnn4FuH.svg) The essentials ---------------- Shipping Cost From £39.09 for a 1kg parcel - see our [shipping rates](/pricing/samos-shipping-rates) Transit Times 2-6 working days Maximum Dimensions 100cm x 43cm x 43cm Maximum Weight 20kg VAT 25% standard rate - 15% on food [9](#ref9) VOEC Scheme Items under NOK 3,000 bought from VOEC-registered sellers have VAT charged at checkout, with no further charges on arrival [8](#ref8) Duty Only clothing, food and some foodstuffs carry duty - the rate depends on the product and where it was made [9](#ref9) Seller Requirement VOEC-registered sellers must pass their VOEC number to the carrier electronically, not on the label [8](#ref8) --- Good to know ------------ To ensure a seamless buying experience and reliable delivery times for Norwegian buyers it is a good idea to calculate and display all local taxes and duties up front. What our experts say -------------------- “The Norwegian e-commerce market is strong, albeit with stiff competition. To compete and reap the rewards, invest in a good shipping strategy.” Simon Perkins, Commercial Director, SAMOS. --- For more information on cheap and fast parcel delivery to Norway, [get in touch today](mailto:info@samos-e.com) --- 1\. 2\. 3\. 4\. 5\. 6\. 7\. 8\. 9\. 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